This study aims to explain the role of relational capability and informational capability in mediating the effect of social media adoption on business performance. The population of this study is the owners of the fashion sector SMEs in Bali. The sample size used was 114 businesses with a purposive sampling approach. https://www.jmannino.com/limited-offer-Disney-Mickey-Mouse-Pattern-Formation-Galaxy-A14-5G-Clear-Case-p103475-top-grab/